by Stephanie Benedetto | Mar 1, 2021 | Unmarketing
Plenty of people can teach you how to use storytelling in marketing to create clients. You can follow the formula to tell your origin story in a way that connects with people and influences them to buy. Blah, blah, blah. But can you make money simply by telling a...
by Stephanie Benedetto | Feb 28, 2021 | Unmarketing
I am busier this week than I’ve been in years. I’m in the midst of the chaos of moving into a new place, while prepping for my (Un)market Your Message free series of presentations and the launch of my Play Circle membership, with all the landing pages, copy and...
by Stephanie Benedetto | Feb 14, 2021 | Marketing, Spiritual Business
Let’s talk about what it takes to really come ALIVE in your business with all the good stuff: money, impact, fun. When things aren’t so hot, our first instinct is (usually) to look for answers “out there.” There are easily hundreds of gurus within arms reach who...
by Stephanie Benedetto | Feb 13, 2021 | Marketing, Spiritual Business
Bindi Heit of the Ethical Change Agency has a superpower for creating deep, meaningful connections and thought-provoking conversations. She describes herself as a business coach and producer for ethical business owners who are changing the world, helping them tap...
by Stephanie Benedetto | Feb 9, 2021 | Marketing
When phenomenal coaches aren’t attracting the right clients (or enough of them) it’s often due to a messaging problem. People need to know what’s on offer in order to determine whether or not it’s for them. How do you know if you have a messaging problem? You meet...