Adventures on the Blog
Stories, (Un)Marketing experiments, inspiring conversations and spiritual business
The Magic of Client-Attracting Coaching Offers
If you’d like to attract your soulmate clients, you need a clear message and invitation that communicates your value in terms of what’s in it for them. But how do you get clients for your coaching business without losing the MAGIC? The challenge (it seems) is that...
How to Create a Community For Your Coaching Business with Alternatives to Facebook Groups
When Susan Kabani started Ugenie, it wasn’t meant to be an alternative to Facebook groups. The business began, as many brilliant ones do, as a solution for a personal need. Susan and her husband belong to a religious community, and they wanted a way to connect...
The Transformation Trap of Becoming Your Best Self
Mindset issues and money blocks are NOT the problem. If I see one more post telling me that “mindset issues” or “money blocks” are what’s keeping me from being more visible in business or making more money, I’m going to slap someone with a spatula, as a good friend...
How Coaches and Spiritual Entrepreneurs Who Hate Marketing Can Create Clients (Without It!)
Have you ever wished someone could do your marketing for you? “I just want to help people!” Well, you can -- though I wouldn’t recommend it. Here’s why: * It’s expensive hiring someone who REALLY gets the essence of you, your beliefs, experience and language, and who...
Waiting
Millions, perhaps billions, of people are waiting for a return to normal after the pandemic. A dear friend related a video she’d watched describing the two ways people are dealing with pandemic life. One group is on pause, waiting for things to go back to normal. The...
Why Social Media Marketing and Coaching Don’t Mix
I’m going to play the contrarian to point out something that isn’t spoken about in discussions about marketing a coaching business. While I don’t have a belief that anyone should leave social media or refuse to market there, I become more convinced about the...
Bad Coaching
I fell prey to BAD COACHING this week. The worst kind (in my opinion) which is coaching without permission. I won’t go into the details of what happened but... This coach wasn’t interested in exploring how things look to me; rather, he focused on telling me what he...
Un-Market Your Coaching Business: Escape From Social Media Marketing’s Addiction to “More”
Discovering what a thriving coaching business might look like without social media means questioning everything I’ve been taught about the rules of marketing. One of the biggest assumptions: “You need a bigger audience, more followers, more reach and more subscribers...
Let’s have a Wild Creation chat!
Tell me what lights you up, where you’re flummoxed, and how I can help. We’ll set off for a conversation that surprises and delights us both.
