by Stephanie Benedetto | Feb 7, 2025 | Marketing Experiment, Social Media
When Facebook hit the mainstream, I wanted nothing to do with it. “It’s just a waste of time,” I said. Meanwhile, my now ex-husband became quite the social media butterfly. The short form media was perfect for his quippy comments and sarcasm....
by Stephanie Benedetto | Jan 26, 2025 | Marketing Experiment
Every week I search for a quote to put in my Weekly Wildspire email. Last week this one found me: “Tradition is nothing but ancestral peer pressure.” – Indya Moore This quote is appealing because it thumbs its nose at tradition and give permission to ignore it...
by Stephanie Benedetto | Feb 18, 2024 | Business, Marketing, Marketing Experiment
I’ve been taking the YouTube Mastery course by George Kao and have accepted the 100 YouTube Videos Challenge, giving myself the fun deadline of April 14th, 2024 to complete them. I’ll share my progress and insights so far below. My YouTube 100 Videos Challenge...
by Stephanie Benedetto | Sep 12, 2021 | Marketing, Marketing Experiment, Unmarketing
“Get clients without selling, marketing, social media or any of those other icky business chores you hate.” Sounds like a click-bait headline if ever there was one, right? Admittedly, I feel a little giddy over the audaciousness of it. It is possible, and I’m living...
by Stephanie Benedetto | Jul 10, 2021 | Human Design, Marketing Experiment, Unmarketing Experiment
Since discovering that I was a Projector in Human Design some years ago, I’ve been living in the question: “How can I do business and marketing and a Projector?” Here are a few things that have proven helpful for me and my Projector client-playmates that I’m...
by Stephanie Benedetto | Apr 30, 2021 | Marketing Experiment, Social Media, Unmarketing
With my #NoSocialMedia #UnmarketingExperiment and departure from Facebook looming, I invited my friend and colleague, Sarah Taylor, for a chat about how she’s navigating the challenges of marketing with social media with integrity. Sarah is an intentional business...