by Stephanie Benedetto | Apr 28, 2021 | Marketing Experiment, Unmarketing
It’s time for me to do business without social media, and put some of the alternatives to social media marketing to the test in real life. What prompted this? Why now? It was provoked in large part by the presentation on “Life & Business Without Social Media”...
by Stephanie Benedetto | Dec 1, 2020 | Marketing, Marketing Experiment, Unmarketing
When I came upon Danielle Gardner’s blog post about Success Without Social Media, ironically because someone tagged me on Facebook, it was clear she’d make a brilliant contribution to my No Social Media Un-marketing Experiment. A conversation was afoot! Dani’s quiet,...
by Stephanie Benedetto | Nov 15, 2020 | Marketing Experiment
When PR and Publicity coach Simone Sauter connected with me on LinkedIn, her message immediately got my attention as a possible answer to the question — how can I market my coaching business without social media? Since she specializes in working with life,...
by Stephanie Benedetto | Nov 1, 2020 | Marketing Experiment
I’m going to play the contrarian to point out something that isn’t spoken about in discussions about marketing a coaching business. While I don’t have a belief that anyone should leave social media or refuse to market there, I become more convinced about the...
by Stephanie Benedetto | Oct 25, 2020 | Marketing Experiment, Unmarketing
Discovering what a thriving coaching business might look like without social media means questioning everything I’ve been taught about the rules of marketing. One of the biggest assumptions: “You need a bigger audience, more followers, more reach and more subscribers...
by Stephanie Benedetto | Oct 19, 2020 | Marketing, Marketing Experiment
As a part of my No Social Media Unmarketing Experiment, I’m connected with amazing entrepreneurs pioneering new, aligned ways of reaching their audiences, with or without Facebook. They’re passionate, determined, creative and inspiring reminders that you can do...