by Stephanie Benedetto | Mar 5, 2024 | Spiritual Business
Once there was a woman with a Calling to CREATE. She felt it stirring within her, like something waiting to be born that only she could do, and it was so strong she could not resist. And so she began with that first action, taking a step without knowing where it would...
by Stephanie Benedetto | Feb 12, 2024 | Marketing, Spiritual Business
“I love what Ira Glass says about creating… Nobody tells this to people who are beginners, I wish someone told me. All of us who do creative work, we get into it because we have good taste. But there is this gap. For the first couple years you make stuff, it’s just...
by Stephanie Benedetto | May 1, 2022 | Spiritual Business
Question: “How to know what is to become a business, when the moment is right, and how to differentiate this from those things that look or sound like a good thing to do, but which are not (yet)? “For example, I love drawing and painting. Yet making this a business...
by Stephanie Benedetto | May 24, 2021 | Spiritual Business
A marketer sent me an email the other day: “If you don’t have a business plan, you’re shooting yourself in the foot!” I bristled. In all of my 20+ years as an entrepreneur and running multiple businesses, I’ve never had a business plan. Okay, that’s not entirely true....
by Stephanie Benedetto | Apr 17, 2021 | Spiritual Business, Unmarketing
If you want an effortless flow of clients and work that lights you up, knowing you’re doing exactly what you’re designed to do, it requires following the flow of nature. Business and marketing seems so distasteful to change-making entrepreneurs because it’s typically...
by Stephanie Benedetto | Apr 11, 2021 | Spiritual Business
Do you know the story of the four minute mile? For years, the world’s best athletes competed for the fastest run, and no one was able to break the four minute mile barrier. It seemed impossible. Until Roger Bannister did it in 1954. Since then, thousands of athletes...