by Stephanie Benedetto | Dec 5, 2020 | Marketing, Unmarketing
If you think that your message is clear, but you aren’t attracting the clients you desire… …providing enough of your prospective clients are actually seeing it… …then your message probably isn’t as clear as you think. (If you’re just starting your...
by Stephanie Benedetto | Dec 1, 2020 | Marketing, Marketing Experiment, Unmarketing
When I came upon Danielle Gardner’s blog post about Success Without Social Media, ironically because someone tagged me on Facebook, it was clear she’d make a brilliant contribution to my No Social Media Un-marketing Experiment. A conversation was afoot! Dani’s quiet,...
by Stephanie Benedetto | Oct 25, 2020 | Marketing Experiment, Unmarketing
Discovering what a thriving coaching business might look like without social media means questioning everything I’ve been taught about the rules of marketing. One of the biggest assumptions: “You need a bigger audience, more followers, more reach and more subscribers...