by Stephanie Benedetto | Oct 9, 2023 | Marketing
Have you ever bought one of those courses offering a “proven formula…” …and it didn’t work? The testimonials were SO GOOD! And it promised to fix your exact problem. Well, I used to sell those types of courses years ago – *cringe* – and here’s the real deal of how...
by Stephanie Benedetto | Jul 8, 2022 | Experiments, Marketing
It’s been over one year since I quit using social media for my business. With the exception of two posts promoting a co-created workshop called Marketing For Projectors, my voice has been completely absent on social media. No Facebook. No Instagram. No LinkedIn. I’ve...
by Stephanie Benedetto | Nov 15, 2020 | Marketing Experiment
When PR and Publicity coach Simone Sauter connected with me on LinkedIn, her message immediately got my attention as a possible answer to the question — how can I market my coaching business without social media? Since she specializes in working with life,...
by Stephanie Benedetto | Nov 13, 2020 | Marketing
If you’d like to attract your soulmate clients, you need a clear message and invitation that communicates your value in terms of what’s in it for them. But how do you get clients for your coaching business without losing the MAGIC? The challenge (it seems) is that...