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Is Business Allowed to Be Easy?

Is Business Allowed to Be Easy?

Sri “Too Easy” Moneybags Padovani. That was the nickname my coach gave me. The first time he helped me create an offer to get new clients, I struggled. “That seems…too easy,” I said. “Exactly,” he replied. Somewhere along the line I’d decided that business was...
The Lie of Big Dreaming In Business

The Lie of Big Dreaming In Business

One of my clients has HUGE intentions. She wants to change the world. Leave a legacy. Aid the evolution of humankind. She has big, lofty dreams. Here’s the problem: The daily activities necessary for running a business — like having conversations with potential...