by Stephanie Benedetto | Feb 7, 2025 | Marketing Experiment, Social Media
When Facebook hit the mainstream, I wanted nothing to do with it. “It’s just a waste of time,” I said. Meanwhile, my now ex-husband became quite the social media butterfly. The short form media was perfect for his quippy comments and sarcasm....
by Stephanie Benedetto | Feb 18, 2024 | Business, Marketing, Marketing Experiment
I’ve been taking the YouTube Mastery course by George Kao and have accepted the 100 YouTube Videos Challenge, giving myself the fun deadline of April 14th, 2024 to complete them. I’ll share my progress and insights so far below. My YouTube 100 Videos Challenge...
by Stephanie Benedetto | Jul 16, 2022 | Podcast
George Kao has become one of the go to teachers for spiritual entrepreneurs and heart centered business folks. His message of authentic business and joyful productivity is a refreshing alternative to the hustle and hype of mainstream marketing training. In this...
by Stephanie Benedetto | May 30, 2021 | Experiments, Social Media, Unmarketing
It’s now been 30 days since I began my experiment to quit social media, and Facebook, in particular, since that was my most active platform. I’ve kept a social media detox journal to capture the ups and downs. Do I miss it? Not really. Okay, maybe a teeny, tiny bit....
by Stephanie Benedetto | Mar 22, 2021 | Spiritual Business, Unmarketing
There’s so much noise in the online world of coaches and entrepreneurs clamoring for attention. How do you stand out without being pushy or inauthentic? When Marnix Pauwels landed in my Facebook feed, I was immediately smitten by the simple, bold message in his posts....