by Stephanie Benedetto | Sep 25, 2021 | Experiments, Social Media, Unmarketing
This is the story of what happens when you quit social media for four months — at least, what happened to me. In my one month update after quitting social media, I was missing a few things about being on Facebook. Here I am at month four and any FOMO is gone....
by Stephanie Benedetto | May 30, 2021 | Experiments, Social Media, Unmarketing
It’s now been 30 days since I began my experiment to quit social media, and Facebook, in particular, since that was my most active platform. I’ve kept a social media detox journal to capture the ups and downs. Do I miss it? Not really. Okay, maybe a teeny, tiny bit....
by Stephanie Benedetto | Apr 28, 2021 | Marketing Experiment, Unmarketing
It’s time for me to do business without social media, and put some of the alternatives to social media marketing to the test in real life. What prompted this? Why now? It was provoked in large part by the presentation on “Life & Business Without Social Media”...
by Stephanie Benedetto | Dec 14, 2020 | Marketing, Unmarketing
If you’re considering an exit from social media for your coaching business, you’re not alone. Even these big brands are leaving social media, and coaches who are alarmed by the damage to their well-being by addictive platforms or ethical issues are doing the...
by Stephanie Benedetto | Nov 1, 2020 | Marketing Experiment
I’m going to play the contrarian to point out something that isn’t spoken about in discussions about marketing a coaching business. While I don’t have a belief that anyone should leave social media or refuse to market there, I become more convinced about the...