by Stephanie Benedetto | May 4, 2024 | Marketing, Unmarketing
Who are YOU to share your message? Have you ever wondered if you’re actually qualified to share your message with the world? “Who am I to do this?” seems to be a question that comes up for a lot of us. I have a better question, echoing the famous Marianne Williamson...
by Stephanie Benedetto | Mar 10, 2024 | Podcast
What does it mean to do business and marketing with reverence for “the soft animal of your body” and its wisdom? It seems apt to introduce this podcast episode with a question, as it is Rachel Zurer’s inquiries that inspire and evoke our magical conversation. Listen...
by Stephanie Benedetto | Jan 19, 2024 | Business, Marketing
I’ve been a raving fan of creative business and marketing strategies for years. In particular, businesses that are delightfully irreverent (like Squatty Potty and Cards Against Humanity) which I’ve written about in the past. I’ve also highlighted the stories of how...
by Stephanie Benedetto | Sep 4, 2023 | Marketing
There is a man with brilliant vision. The possibilities he sees are a gift for the world that will relieve suffering and create beauty. HIs vision is full of hope and empowerment, and oh, so much value. But no one sees it. It’s as if he speaks another language, and...
by Stephanie Benedetto | Apr 3, 2023 | Marketing
I wasn’t always a lazy marketer. Back in the beginning of my business journey (over 20 years ago!) I was in love with marketing. I geeked out on SEO, blogging, copywriting, content marketing, Google Ads…pretty much anything and everything marketing. You see, it didn’t...
