by Stephanie Benedetto | Sep 14, 2020 | Marketing
One of the most vulnerable things for me is sharing what I believe. I’m fine talking about it one-on-one over a cup of coffee or a glass of wine, when I can look into your eyes and you can see into my soul. But publicly? It makes me a little weak in the knees. For...
by Stephanie Benedetto | Sep 12, 2020 | Marketing
Your relationship with DESIRE has everything to do with creating a joyful, fun and profitable business. How do I know this? Everyday people come to me with their desires — the ones they’re aware of, the ones they’re repressing, the ones they’re denying, and...
by Stephanie Benedetto | Sep 3, 2020 | Marketing
I’ve been delighted to explore finding my soulmate clients without “marketing.” Here’s something really amusing to note: “Marketing,” as a concept, is totally made up. You can’t put it in a wheelbarrow or pick it up. While it represents “actions necessary to do...
by Stephanie Benedetto | Aug 27, 2020 | Marketing
Last week I shared a bit about the power of vulnerability in your content. And it brought up a question: If you’re sharing what you REALLY want to share with vulnerability, why isn’t it getting results? This was exactly where I was for years. I shared what was in my...
by Stephanie Benedetto | Aug 25, 2020 | Marketing
You come to me with Desire. (You, he, she, them, those who find their way to my doorstep.) Sometimes you know (or think you know) exactly what that Desire is. You have spent eager days, months, years dreaming of it. Sometimes you only know the Desire is there, on the...