by Stephanie Benedetto | Sep 29, 2020 | Marketing
Your desire for a Strategic Action Plan may be holding you back from the profitable, joyful business you desire. I’ve resisted saying this publicly because it goes against what I’ve been taught by Business-As-Usual. My marketing mentors would be rolling over in their...
by Stephanie Benedetto | Sep 9, 2020 | Marketing
“Where are my soulmate clients and how do I get their attention?” It’s like there is this imaginary club where all the cool soon-to-be-clients hang out, if we only knew where it was… And what to say when we walk up to them… JUST TELL ME WHAT TO DO AND I’LL DO IT! So...
by Stephanie Benedetto | Sep 7, 2020 | Marketing
You don’t have to “agitate the pain points” of your soulmate client in order to get them to buy. That’s one way to do it, but it feels kind of icky and negative to me. I did it anyway for years because it’s what I was taught to do. My first internet marketing guru...
by Stephanie Benedetto | Sep 5, 2020 | Marketing
I’ve been thinking about what really creates SOULMATE clients…the ones who are as excited as you are to be working together. (Picture the two of you running across a field towards each other, arms outstretched, made-for-each-other kinda connection. ) Today, one...
by Stephanie Benedetto | Sep 1, 2020 | Marketing
I’m so done with “marketing” these days that it isn’t even funny. I don’t want more strategies, unless they help me do what I’m already doing naturally and share it with more people. I’m tired of following formulas that don’t fit. What I love to do is HELP PEOPLE. I...
