by Stephanie Benedetto | Oct 13, 2020 | Spiritual Business
If your business feels like it doesn’t fit, it’s probably because you’re playing by someone else’s rules instead of your own. The “hustle” of marketing and sales can feel exhausting, taking you away from what you love to do, which was why you started your business in...
by Stephanie Benedetto | Oct 5, 2020 | Marketing
Manipulation and hype aren’t necessary to make money. It’s possible to reach the people you’re here to help without taking actions that are out of alignment. But how do you find another way when traditional marketing and sales education is riddled with hustle-culture...
by Stephanie Benedetto | Feb 3, 2017 | 100 Conversations
So many entrepreneurs are struggling to “get the word out” about their businesses and differentiate themselves from the competition. There’s an easy answer to this problem. Watch this: It’s not “easy” in the sense that it’s...
by Stephanie Benedetto | Dec 30, 2016 | 100 Conversations
I love an audacious, outrageous, irreverent marketing campaign. Watch this: Cards Against Humanity’s latest Black Friday stunt offers proof that what we’re selling is NOT our stuff, or even the benefits of our stuff. It’s a feeling, an experience, a...
by Stephanie Benedetto | Nov 23, 2016 | 100 Conversations
I’m guilty, too. Watch my confession here: For years I’ve been working as a business coach and internet marketer. I’m damn good at breaking things down into actionable steps, hatching results-oriented strategies and wordsmithing a killer headline....
