by Stephanie Benedetto | Oct 11, 2020 | Marketing
If you don’t have a powerful offer that attracts clients you love, and plenty of them, please don’t spend your time and money on any marketing (or un-marketing) activities until you focus on that first. It’s kind of like deciding you’re going to host a party and...
by Stephanie Benedetto | Oct 7, 2020 | Marketing
I’ve been thinking about what’s MISSING when a message isn’t attracting soulmate clients. So many amazingly talented coaches, healers and wellness practitioners aren’t yet reaching as many people as they’d like or having the impact they know is possible, and they...
by Stephanie Benedetto | Sep 27, 2020 | Marketing
There’s a simple way to get more of the right people (potential clients) paying attention to your content on social media, and it’s right under your nose. Quick backstory: Back in my internet marketing days, I was getting customers for my online courses by growing my...
by Stephanie Benedetto | Sep 21, 2020 | Marketing
There’s no better way to demonstrate your expertise and the value of what you do in a client-attracting way than to unleash your inner loveable geek. I was delighted by this example I stumbled across while going down a YouTube hole: “How to Hide a Sword In Your...
by Stephanie Benedetto | Sep 15, 2020 | Marketing
Finding the words to describe what you do can be a huge challenge. Do you launch into an Elevator Pitch, and risk sounding like you’ve been practicing in front of the mirror? Or give yourself a quirky title like Chief Happiness Engineer or Facilitator of Brain...
