by Stephanie Benedetto | Jan 10, 2021 | Spiritual Business
If you’re waiting on clarity before making changes in your business, you’re looking in a direction that keeps you stuck and uncertain. Clarity is overrated — at least the way most talk about it. When we wait for clarity before taking action, we’re really...
by Stephanie Benedetto | Sep 27, 2020 | Marketing
There’s a simple way to get more of the right people (potential clients) paying attention to your content on social media, and it’s right under your nose. Quick backstory: Back in my internet marketing days, I was getting customers for my online courses by growing my...
by Stephanie Benedetto | Sep 21, 2020 | Marketing
There’s no better way to demonstrate your expertise and the value of what you do in a client-attracting way than to unleash your inner loveable geek. I was delighted by this example I stumbled across while going down a YouTube hole: “How to Hide a Sword In Your...
by Stephanie Benedetto | Sep 20, 2020 | Marketing
Folks seem to get their knickers in a twist about creating an authentic BRAND, when the necessary ingredient for consistent income and clients is so much simpler. Take this question: “I’m looking to make my brand more aspirational. I have NO clue how to get that...
by Stephanie Benedetto | Sep 15, 2020 | Marketing
Finding the words to describe what you do can be a huge challenge. Do you launch into an Elevator Pitch, and risk sounding like you’ve been practicing in front of the mirror? Or give yourself a quirky title like Chief Happiness Engineer or Facilitator of Brain...